Here’s how to protect your WordPress website from hackers with these 10 security tips: 1: Secure your site with HTTPS – With HTTPS your data is encrypted and hackers can’t read it, even if they have network access. 2: Use strong, unique passwords – Did you know the most common way hackers access websites is …
Designing and laying out the pages of a website isn’t just about what you think looks right, or about what everybody else does. It requires strategic thinking. If you strategically organise your website, you’ll make it more effective and see better results. Starting with the Goal in Mind To strategically design a website, start with …
1000 prospects come to your site or sales page. 1% of them buy a £50 product. You’ve made £500. You invest 2 days trying a few different ways to increase your conversions, and 3 are successful. You only increased your conversions by 1%, yet you’ve doubled your income, selling 2% of the prospects who come …
What does a European Union law about privacy have to do with your small business? That might seem like a ridiculous question to ask, but it’s not. The General Data Protection Regulation, or GDPR for short, went into effect on May 25, 2018. And with privacy issues in the news on a near-daily basis, with …
Unfortunately, the Internet is full of misleading information and untruths. When these untruths involve your small business, your reputation can suffer. Sites like Rip-Off Report do not spend time vetting the information they are fed. This makes it incredibly easy for competitors and others to leave false information that can ruin your company’s reputation. What’s …
Short and sweet: If you’re making good money coaching others to do or accomplish something, then you can probably double the money you make without much effort. It’s sort of a recycle and reuse sort of thing, where nothing in your business goes to waste. Let’s say you spend time coaching people on how to …
Your value proposition determines if people will bother reading about your product or close the page. If you get it right, sales can skyrocket. Get it wrong, and you’ll wonder why all that traffic isn’t converting into sales. The less known your company is, the more you need to work on and perfect your value …
Imagine growing your e-commerce site from nothing to £50,000 in monthly revenue just three months after launching. Impossible? Actually, I’ve seen case studies that prove it can and does happen. “But it takes a big marketing budget, right?” Nope. If you know what you’re doing and you’re willing to put in the work, every single …
Just about every business has a certain group of people they’re trying to reach, aka their target market. Using a business blog is a smart tool to use for that very purpose. Here is how to use your business blog to reach your target market. First, you need to determine who your target market is. …
Internet marketers have a love/hate relationship with Private Label Rights content (PLR). Some see it as a way to save themselves time in creating content. Some see it as a shortcut for building their business. Other purists think it’s cheating and that you should create everything yourself. But using PLR the right way is both …