Make sure that your strategy is aligned with the CAN-SPAM Act so that you’re not exposed to potential lawsuits. Here are the rules that businesses must follow: Don’t use false or misleading header information. Your “From,” “To,” “Reply-To,” and routing information — including the originating domain name and email address — must be accurate and …
There are plenty of marketers out there making a living online from promoting to their email list, but they still have no clue how to do this effectively. One thing you must always keep in mind throughout your list building campaign, is that your list… is personal. You should only build a list through an …
Let’s take a look why E-mail marketing is so effective in the Internet marketing industry. E-mail marketing is one of the fastest ways to leverage on the Internet. Because all you do is compose an E-mail, customize it to suit the reader (their first name or last name), and click the broadcast button to reach …
What You Must Avoid At All Costs If you want to build a solid relationship through E-mails, you must be very careful NOT to commit these E-mail marketing ‘sins’: Spamming! Never, ever ‘spam’ your mailing list. Even though they have given you permission to E-mail them, that doesn’t mean that you can send them E-mails …
Crafting An Excellent Squeeze Page If you want to increase your opt-in rates, here are a few principles you must apply to your squeeze page: Use compelling arrows to inspire visitors to take action. Believe me, graphics and aesthetics make all the difference! Craft a compelling E-cover for the special report or E-book you are …
Offline lead management has one main purpose – to organize the inquiries your business gets from leads. Your leads are prospects that could become customers. By organizing them, you make the sales process smoother and more effective. Lead management creates a company infrastructure that organizes customer data and unifies your sales and advertising strategies. It …
If you consider the fact that the value of each email address in your customer list is worth $1 per month, you will quickly realize that your business must treat its list very carefully to exploit its full potential. The common mistake is to focus on building a list and forget about maintaining it. It’s …
One of the best ways to build your business online is through E-mail marketing. Here’s why E-mail marketing is so effective in the Internet marketing industry. E-mail marketing is one of the fastest ways to leverage on the Internet. Because all you do is compose an E-mail, customize it to suit the reader (their first …
An interested visitor who has been strolling through your site has finally come to just what she is looking for and is about to make a purchase. It’s a sunny afternoon, and her cat, who happens to be sitting on the moss under the visitor’s large fifty-year-old snow-rose bonsai tree, suddenly jumps down, and the …
If you’ve reached the point of exhaustion trying to keep up with answering the mountain of emails that threatens to bury you alive every single day, you’re ready to learn about autoresponders. The bad news is that people expect prompt replies to their email inquiries. However, unless you can figure out how to work continual …